Choosing Fragrance for your Collection

Ah, the art of fragrances – it's the symphony that can make or break your candles, soaps, and cosmetics. Those scents? They're not just smells, they're emotional time machines, tugging on heartstrings and evoking memories like a magician. And guess what? It all starts with the olfactory bulb – the brain's gateway to emotions, connected to the amygdala, your emotion control center. It's like a direct line to your feels.

But here's the twist – what tickles your nostrils might not tickle your customers' fancy. You might wrinkle your nose at cooking scents, while your buyers might swoon over them. It's a dance between your preferences and what sells.

Imagine someone picking up your candle, soap, or lotion. Boom, they're hit with the fragrance. So, how do you pick the right ones? Buckle up, here's your guide to scent selection.

Step one: Know your tribe. Who's your target audience? Mass appeal? Go for classics like vanilla and strawberry. Niche market? Time to do some sleuthing in candle maker and soap maker groups to find the winners.

Step two: Embrace the fragrance wheel. You've got floral (think roses), oriental (spices like cinnamon), woody (earthy vibes), and fresh (light, zesty notes). Perfumers swear by these categories like artists swear by their palettes.

Step three: Note the notes. Fragrances are like a musical composition – layers upon layers. Top notes are the first hello, fleeting like a summer fling. Middle notes join the party as the top notes fade, creating a harmony. Base notes? They're the grand finale, lingering on your senses.

Step four: Set the scene. Different spaces, different vibes. Fragrances can fill rooms like magic, so choose wisely. Your kitchen might crave a different scent than your bedroom. Balance is key.

But don't worry, your fragrant journey isn't a solo adventure. At Blaze & Foam, we've got your back. We've curated a range that's got your customers' noses all intrigued – from blueberry cheesecake to vanilla bean and beyond. Plus, we offer those pocket-sized bottles, so you can let your nose and your market research do the talking.

So, what's your scent story? What fragrances are you vibing with, and how did you choose your winning lineup? Keep the conversation going – your fragrant empire awaits!

 

 

 

 

 

 

 

These days, there is a 7-category system employed by the Societe Francaise des Parfumeurs: citrus, floral, fougere, chypre, woody, amber and leather.

The term Oriental, is also referred to as Amber to avoid offence.

More recently, perfumers have added the category Gourmand, which includes edible, dessert type fragrances such as birthday cake.

  

Notes

Ah, the art of fragrances – it's the symphony that can make or break your candles, soaps, and cosmetics. Those scents? They're not just smells, they're emotional time machines, tugging on heartstrings and evoking memories like a magician. And guess what? It all starts with the olfactory bulb – the brain's gateway to emotions, connected to the amygdala, your emotion control center. It's like a direct line to your feels.

But here's the twist – what tickles your nostrils might not tickle your customers' fancy. You might wrinkle your nose at cooking scents, while your buyers might swoon over them. It's a dance between your preferences and what sells.

Imagine someone picking up your candle, soap, or lotion. Boom, they're hit with the fragrance. So, how do you pick the right ones? Buckle up, here's your guide to scent selection.

Step one: Know your tribe. Who's your target audience? Mass appeal? Go for classics like vanilla and strawberry. Niche market? Time to do some sleuthing in candle maker and soap maker groups to find the winners.

Step two: Embrace the fragrance wheel. You've got floral (think roses), oriental (spices like cinnamon), woody (earthy vibes), and fresh (light, zesty notes). Perfumers swear by these categories like artists swear by their palettes.

Step three: Note the notes. Fragrances are like a musical composition – layers upon layers. Top notes are the first hello, fleeting like a summer fling. Middle notes join the party as the top notes fade, creating a harmony. Base notes? They're the grand finale, lingering on your senses.

Step four: Set the scene. Different spaces, different vibes. Fragrances can fill rooms like magic, so choose wisely. Your kitchen might crave a different scent than your bedroom. Balance is key.

But don't worry, your fragrant journey isn't a solo adventure. At Blaze & Foam, they've got your back. They're the fragrance aficionados, the connoisseurs of scents. They've curated a range that's got your customers' noses all intrigued – from blueberry cheesecake to vanilla bean and beyond. Plus, they offer those pocket-sized bottles, so you can let your nose and your market research do the talking.

So, what's your scent story? What fragrances are you vibing with, and how did you choose your winning lineup? Keep the conversation going – your fragrant empire awaits!

are the layers of scent that makeup to final fragrance, which is a combination of notes, similar to whiskey, or wine.

Here at Blaze & Foam, we take our fragrances seriously. We meticulously test and research to offer you fragrances you and your clients will love. 

 In each of our fragrance descriptions, we explain the various scent notes. We have a library of phthalate free fragrance oils to choose from including blueberry cheesecake, 1 million, coconut lime, Persian lime and lemongrass, pina colada, salted caramel, rose Victorian, vanilla bean and watermelon.

Top notes: We recognise the top note first. This is the scent’s first impression. You smell it instantly as you’re introduced to the fragrance, then it evaporates. For example, citrus, light, fresh notes.

Middle notes: The top notes dissipate, revealing the next layer of middle or heart notes such as floral, green, fruity or spicy scents. They harmonise the top and bottom scents.

Base notes: Herein lies the depth of a fragrance which lasts the longest. For example, woody or balsamic notes which are made of larger molecules. The base notes will round out the experience.

 

Space

 

Absolutely, choosing the right fragrances for different rooms is a crucial aspect of creating a well-rounded collection. Each room has its own vibe and purpose, and the fragrance you choose can enhance that experience. Here are some tips to consider when selecting fragrances for different spaces:

1. Living Room and Common Areas: Opt for inviting and comforting scents that create a warm and welcoming atmosphere. Vanilla, cinnamon, and woody fragrances can work well in these spaces.

2. Kitchen: Fresh and clean scents are great for the kitchen. Citrus, herbal, and minty fragrances can help neutralize cooking odors and keep the space feeling fresh.

3. Bedroom: For the bedroom, choose calming and soothing scents that promote relaxation. Lavender, chamomile, and soft floral fragrances can be perfect choices.

4. Bathroom: Clean and invigorating scents work well in the bathroom. Think of fragrances like eucalyptus, sea breeze, or aquatic notes.

5. Home Office: Energizing and focused scents can enhance productivity in your workspace. Consider scents like citrus, peppermint, or herbal blends.

6. Outdoor Spaces: If you have outdoor areas, go for natural and earthy scents that complement the surroundings. Pine, cedarwood, and nature-inspired fragrances can create an outdoor oasis.

Remember, the key is to create a harmonious atmosphere that complements the purpose of each space. Fragrance should enhance the ambiance rather than overpower it. And you're absolutely right about market research – offering sample sizes like 10ml, 50ml, and 100ml can be a fantastic way to allow customers to explore different scents and find their favourites.

As you embark on your journey of finalizing your collection, don't hesitate to experiment and listen to customer feedback. Best sellers might indeed surprise you, and that's the beauty of the fragrance world – it's a dynamic and ever-evolving realm of sensory experiences. Happy scent crafting!